Marketing

Marketing isn’t sales, and sales isn’t marketing. When you try to do both in the same piece of content, you dilute your message (at best) and turn people off (at worst).

Having the perfect logo can make a significant impact on your business. But getting it right the first time is tricky, especially for new companies.

Pricing products can be a tricky business, but it’s one of the most important activities an enterprise can do. Finding the right pricing strategy is crucial to locking in sales while ensuring your revenue levels are healthy enough to stay afloat.

It can be difficult to stand out in the market today. It can be even more difficult to determine the appropriate price point for your product or service. Here are 3 ways that brand strategy influences pricing strategy!

Here are 5 main reasons why we think your social media might not be getting the kind of results you’re hoping for.

Slogans are often regarded as a fundamental component of a corporate identity. Here's why we think you r business doesn't need a slogan.

The trends that you need to look out for in the world of branding in 2022

Learn about what a Unique Selling Proposition (USP) is and How to create your own.

The most recent image size specifications for different social media networks, including Instagram, Twitter, Facebook, LinkedIn, and more.

Investing in a brand strategy will actually save you money if you are looking to grow your company to the next level.